STRONGER ROADMAPS,
FEWER ROADBLOCKS.

Bright Sparrow helps product and technical teams build effective roadmaps, and identify and fix crippling process issues.

Perhaps you need to get better at analyzing data to find the right prioritization for your annual roadmap. Maybe you need to revitalize the way your product and technology teams communicate. Or you might just need to zero in on a few internal processes causing you and your teams unnecessary pain.

We’ve seen companies in all stages of growth both succeed and fail, so we know what works (and what doesn’t). The most important things for growing companies to get right are the “what” and the “how”. We can help.

A picture of the sun peeking behind the Swiss Alps at the magic hour, a winding hiking path leading off into the mountains on the horizon.

THE WHAT & THE HOW

OUR SERVICES

We offer two solutions to help either early-stage or established companies, depending on their needs. The “what” is a disciplined approach to building your product and technical roadmap. The “how” identifies pain and friction in your key processes and recommends a plan to resolve them.

PLAN AND PRIORITIZE THE "WHAT"

1. ROADMAP WORKSHOPS

Over 3 days, we will work with you, your leaders, and your product and technology teams to establish a data-driven approach to your roadmap that zeroes in on sales targets, market differentiation, user feedback, support trends, and technical hurdles.

By the end of the sessions, you will know who to talk to, where to look, what to ask, and how to prioritize, making an effective roadmap within reach and able to align your teams.

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DIG INTO AND FIX THE "HOW"

2. OPERATIONS DIAGNOSTICS

First, we meet with you to help you define KPIs for key processes. Then, through in-depth analysis, we identify inefficiencies limiting growth in those areas: product development, technical debt and vulnerability, onboarding, and quarterly planning, to name a few. Finally, we'll give you actionable recommendations to streamline for faster growth, and work with you to build a plan to achieve the metrics you've set.

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HOW WE WORK

WE APPROACH EVERY PROJECT WITH CARE AND IMAGINATION.

From the way we collaborate to the results we produce, we look for opportunities to solve problems and “faciliteach” a better way of doing things.

POSITIVE ATTITUDE

We love to laugh and we bring positivity and encouragement to our work.

ACTIVE LISTENING

We ask, we listen, we check, and THEN we start.

HIGH EXPECTATIONS

We bring everything we can to everything we do. We look for the same.

BUILD UP, DON'T BURN OUT

We create collaborative environments where everyone grows, learns, and thrives. We pride ourselves in leaving teams stronger.

ONGOING COMMUNICATION

Your success is our entire focus, we will check in with you early and often to make sure we’re on the same page.

REAL WORLD EXAMPLES

Nothing illuminates a concept like a story, and we have a ton of them.

Ready to hear more?

If you’re interested in hearing more about how you can benefit from our roadmap workshops and/or operational diagnostics, send us a quick message and we’ll get right back to you to set up some time together!

CONTACT US

WHY CHOOSE US?

Because we've been there.

BRAD MALMBERG

CO-FOUNDER

A SaaS veteran with 18 years of experience scaling startups, Brad brings a balanced approach to user-centric growth. His background in product management, marketing, and sales allows him to translate user needs into successful go-to-market strategies.

Brad’s track record includes 14 years at Lightspeed Commerce, a Canadian tech success story. He was instrumental in transforming Lightspeed from a niche Mac-based POS solution to a global, multi-product powerhouse. When he joined in 2005, the company had 5 employees and $250k in revenue. By the time he left in 2020, Lightspeed boasted a comprehensive cloud, mobile, and ecommerce platform, $120M in revenue, and over 1500 employees. Lightspeed’s success resulted in a $1.4B valuation at its IPO in 2019.

While Brad’s experience spans sales and marketing, his passion lies in product leadership. For the past decade, he’s focused on building product-centric teams, crafting winning strategies, and creating roadmaps that foster balanced practices for development and cross-departmental collaboration.

AMY MOLYNEUX

CO-FOUNDER

Amy is a serial founder with two exits under her belt, working to lead teams across the globe over the last 15 years. Most notably, Amy was the CTO and technical founder of Meta, an early artificial intelligence company. In 2017, Meta was acquired by the Chan Zuckerberg Initiative to make its technologies and data freely available to the world. In 2021, Meta was used to help rebrand Facebook Inc., providing a home brand for Fb, Instagram, WhatsApp and Reality Labs.

Throughout her career Amy has focused on the intersection between product and engineering with a laser focus on crafting and curating healthy, high performing team environments. She has built and led engineering teams tasked with everything from cutting edge innovation to overhauling 20 year old systems. Amy has received several honours for her work and was previously named #19 on Fast Company Magazine’s 100 Most Creative People in Business.

 

 

 

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